BUSINESS TOOLKIT: EQUIPMENT, TOOLS AND DISCOUNTS!
You aren’t your equipment but tools enable you to successfully run your business, create and share your work with both your current clients and potential clients.
Below is a list of everything currently in my business toolkit, physical, digital and online.
Desktop programs
Adobe Creative Cloud: a collection of software used for graphic design, video editing, web development, photography, along with a set of mobile applications and also some optional cloud services. My main uses are InDesign for all graphic design work, Lightroom for photo editing, Bridge to review and cull photos, Photoshop for intricate spot removal, retouching, etc. and finally Illustrator for vector based graphic design, logos, graphics, lettering etc.
Narrative: build beautiful blogs in your own unique style. Your blogs blend seamlessly into your website, load lightning-fast and look great on every device.
Authy: a free mobile / desktop app for two factor authentication, as well as security partner and SMS delivery service of many websites that want to make two-factor authentication work better for their users.
Skype: make video chat and voice calls between computers, tablets, mobile devices.
Dropbox: a file hosting service that offers cloud storage, file synchronisation, personal cloud, and client software.
Spotify: access to millions of songs, hours of listening time and motivation to get through the workday!
Sonos: my favourite speaker to play the millions of songs previously mentioned!
Equipment
iMac 27” desktop
iMac pro 13” laptop
Canon 5D Mark III
Canon 7D
Canon 35mm 1.4L
Canon 24-70mm 2.8L
Canon 50mm 1.8
Canon Speedlite 430EX
Sandisk SD & CF cards
Wacom tablet
Wacom bamboo pen
Ultra WD hard drives
Online
Studio Ninja: This literally runs my whole business! It is an end-to-end client management software designed for busy photographers. Extremely user-friendly, it takes less than 30 minutes to set up, increases your bookings with customisable workflows, automated emails and easy payment plans.
Xero: a cloud-based accounting software platform for small and medium-sized businesses.
Pic-Time: a fresh and thoughtful approach to online galleries with a custom client store and marketing tools, all in one workspace
Squarespace: the all-in-one solution for anyone looking to create a beautiful website. Domains, eCommerce, hosting, galleries, analytics, and 24/7 support.
Google drive: a storage service that lets you save files to the cloud and then access them from your smartphone, tablet, or computer.
Mailchimp: an online marketing automation platform and an email marketing service which gives you the ability to create and manage mailing lists, newsletters, automated marketing campaigns and more.
Stripe: online payment processing for businesses
Planoly: a visual planning tool that allows Instagram users to create calendars to plan their content, curate the content of others, schedule posts, analyze engagements and more.
Social platforms
Facebook
Facebook page
Instagram
Linkedin
Pinterest
iPhone apps
Afterlight
StoriesEdit
Unfold
Planoly
Wunderlist
Notes
Analytics
Discount codes
Narrative
Use ‘ogvwp’ to get 15% off any Narrative plan
Studio Ninja:
Use ‘AKII94WAWP81P1’ to get $5 off your Studio Ninja plan each month
